What is the set of problems (there may be many!) implied by your starting HMW?
1. How will you build context for the team's understanding of the problem and potential solution space through secondary (I used the term common knowledge in class) research? Which sources of information need to be read, understood and communicated? We have been researching, reading, and trying to understand:
We initially started with a broader idea/approach. Now that we narrowed it down to one persona, we have been focusing our interviews to individuals who can provide helpful information for this type of persona.
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During Monday's class, we went over a lot of new ideas while focusing on 2 main personas: the content provider who will help users find facts, and the amateur athlete who is going to care enough about health & fitness to spend the time to use a solution like ours. The journey maps helped us understand the pain points a user has to go through today, and how the experience would drastically change should they use our proposed solution. The content provider would also see benefits by being able to not only contribute to an interesting topic, but also earn some revenue while doing it.
1. What is the set of problems (there may be many!) implied by your starting HMW?
1. How will you build context for the team's understanding of the problem and potential solution space through secondary (I used the term common knowledge in class) research? Which sources of information need to be read, understood and communicated?
HUGO ( [email protected] )
8/26/2017 05:54:36 pmIn order to get more insights into one of our verticals, the Job Recruitment sector, I am in the process of conducting interviews with HR members of my current company who are in charge of either recruiting of background checks specifically. The goal of these interviews will be to determine what kind of tools are currently being used to verify the factual accuracy of what candidates put on their résumé, and how companies go about to use these tools. GREG ( [email protected] ) 8/24/2017 12:42:49 pmAfter our second brainstorming session last night, we have decided on four preliminary ideas. We will each be focusing on a single idea to research the area for competitors and interview people in related fields to check the viability. We have decided to tackle the problems around a "Fact Based Internet" from a specific vertical (Fitness/Health, Employee Benefits, Job Recruitment or FinTech) rather than tackling the political/fake news problem. We had a lot of concern about business viability of these solutions. It seems like the big data companies (Facebook, Google, NVidia) that are attacking the problem have other goals than be profitable. It is also best to attack problems with a beach head approach and then expand to other areas (via Crossing the Chasm.) Perhaps we can attack the larger problem later. |
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October 2017
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